May 19, 2021
Have you ever noticed how most government programs fail? The reason they do is because there are multiple competing criteria for success.
Real estate investors make this same mistake when they’re running ads. When you want high lead volume, a low cost-per-lead, and high-quality leads you make it almost impossible for...
May 5, 2021
It’s impossible to succeed when your advertising, keywords, and testing strategies don’t have focus. It sounds obvious, but this is the biggest reason why investors don’t attract online leads with PPC or SEO (even when their pages get thousands of views).
One of the biggest challenges for entrepreneurs is...