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REI Marketing Nerds

Sep 26, 2018

If you can pull off effective organic marketing, you’re golden: You get traffic on autopilot which then turns into leads (assuming your website converts)—without spending a penny on clicks, traffic or engagement.

What sounds like a dream to most investors stays a dream for most investors. They make mistakes which get them short-term benefits, but crush their rankings (and lead flow) overnight.

This episode teaches you how to avoid having your lead flow dry up over night and how to consistently get leads on autopilot for years to come.

Show highlights include:

- Why you need to do organic marketing—whether you started 10 years ago or 10 minutes ago. (4:35)
- Why never to use any SEO „hacks“ or „tricks“ (yes, you might gain two ranks in the short-term, but you’ll crash in the long-term). (6:00)
- How spammy organic marketing tactics can harm you—years after you stopped using them. (11:15)
- The one simple rule to evaluate all your organic marketing and SEO decisions. (15:20)
- You’ll hear investors use this popular marketing technique… avoid it at all costs! (17:40)
- If an agency or marketer uses these techniques, run the other way. (22:00)
- How bad marketers take advantage of investors who lack technical know-how. (24:00)
- Warning signs you’re working with an agency which will leave you worse off. (26:30)

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